EP 113: Pinterest for Photographers, Part 2

[00:00:00]
Melissa Arlena: All right, y’all, welcome back. We are talking about Pinterest again with your pin coach, Natalie Bardo, and we are super excited, to really dive in a little bit more on Pinterest for photographers, local service providers. If you didn’t catch episode, the first episode, go back to last week’s episode and listen to that because, she’s gonna walk you through just some information about how to use Pinterest, you know, when you’re setting up an account or converting an account, and you definitely wanna grab the freebie in the show notes, with a checklist, ’cause I don’t know about y’all, but I love a good checklist. So, thanks for hanging out with us for a little bit more today.

Alison: Awesome.

Nadalie Bardo: You
Alison: Right.
Nadalie Bardo: Talking Pinterest.

Alison: Yeah, so specific to photographers and, you know, any local service providal- provider is that local aspect, right? Like, when you’re looking at a search engine or Pinterest, like, we don’t care about people in Kansas, unless you’re in Kansas, right? but people that are, like, more than however far away from us, right?

[00:01:00]
Alison: We, we want people in our service provider, provided area. So what do we need to do as photographers or calligraphers or bakers or, any other sort of wedding venue or vendor to show up to that, that target audience, that very specific audience with Pinterest?

Nadalie Bardo: Yeah. So we did mention this a little bit in the other episode, but it’s all going to be about how well you optimize your profile with your keywords. And for you, your keywords are gonna be your city. So it’s, like, Toronto photographer, Buffalo wedding photographer, or, like, maternity shoots in state.

Alison: Yeah

Nadalie Bardo: out, first check the search engine to see what people are actually searching. Like, configuration of those words? Although the algorithm is pretty smart to figure it out if you have city plus type of photography in your bio, in your profile name if possible, as well as in your boards, right?

[00:02:00]
Nadalie Bardo: So we wanna make sure we’re hitting all of those levels of our profile is optimized with the keywords. And for all of my service providers, oop

Alison: Sorry, I just… Is your mic on? I just realized this, it, I don’t know. I’m, just realized it sounds a little different. Like, I hear you, but it doesn’t sound as clear as it was before. I’m wondering if it’s pulling your audio from a different, like if it’s pulling it from your mic. Yeah, that’s a lot better

Nadalie Bardo: know why it switched to my AirPods, but
Melissa Arlena: yep. Yeah

Alison: all the time. That’s what made me think of it. I was like, it, it ha- yeah, it totally happens. So,
Nadalie Bardo: Okay, I’ll just re-answer the question.
Alison: okay, cool, cool, cool. Awesome. Thank you. Sorry

[00:03:00]
Nadalie Bardo: No worries. all right. So if you are a local service provider, so as mentioned, whether you’re a photographer, whatever it is you’re offering to a specific region, the place to put… Or basically, the pla- the way to optimize… Sorry, cut that. The way to optimize is with your keywords, right? So we need to find those location-specific keywords. It’s going to be likely some combination of what you do with your city, your state, whatever your region is, and

Alison: Could be your, yeah, it could be your area code, like Northern Virginia is NoVa or I heard Delmarva. Have y’all heard, do y’all know where
Melissa Arlena: Oh, yeah.
Alison: is?
Melissa Arlena: Yep. Delaware, Maryland, Virginia.
Alison: Yeah. So
Melissa Arlena: from Northern Virginia. Of course I know that.
Alison: Well, yes, that makes sense for you. So, like, like Hawaii’s very big on their area code 808,

Alison: You know, if you’re local to Hawaii, but not the people traveling here. So yeah, it could be very specific
Nadalie Bardo: you gotta look in the search results to know what those actual exact keywords are for your
Nadalie Bardo: Right?
Alison: Right

[00:04:00]
Nadalie Bardo: Gonna put those in all the right places. Your profile name, if possible. Sometimes it will let you, sometimes it won’t. So it should be whatever your brand is known for. So as I know many photographers have a personal, or even service providers, have a personal brand. So if your personal brand is your name, okay, that’s great. You could also do comma, I don’t know, like Boston calligrapher. Whichever is your business name and your title, you wanna put it in your bio. It could be something like, maternity photographer. Like, whatever it is. Like, know what those keywords are. The who you are, who you help, what you offer. Those are gonna be the points you wanna hit. Also, on Pinterest, since you are a service provider, in your actual settings, you know you can add your phone number and your business email so that if someone lands on your profile, they can just click contact you. So you’re gonna wanna put that in. If you have a studio, you can even have a business address.

Melissa Arlena: Oh, that’s gonna be a good one, I will say, as far as, like, citations and stuff. If you have a [00:05:00] studio and now you’ve got your business address on Pinterest and your business address on Google Business Profile and stuff like that, that’s gonna help solidify to Google, like, yes, this is, th- she is a legit, you know, brick and mortar business type thing. So definitely for you studio photographers, that’s a really good one.

Nadalie Bardo: So
Melissa Arlena: Also with the, with your profile and stuff, so you’re talking about, like, kind of for your profile and things like that, you wanna pick one keyword. It shouldn’t be on there saying, “I am a…”
Nadalie Bardo: that.
Melissa Arlena: so you can have, like, multiple keywords in there?

Nadalie Bardo: Like, many of us do multiple things, many of us talk about multiple things, right? So you could be a maternity photographer and also do portraits or also do weddings, right? So whatever is relevant, you know, figure out what those few, like two to three in your bio, like don’t have that much, character space here,
Melissa Arlena: Right
Nadalie Bardo: don’t wanna, like, list everything. But what are those high-level things that we do, that we are known for, that we wanna be found for?

Alison: Yeah

[00:06:00]
Nadalie Bardo: Be in our bio. So once again, who you are, for you, where are you located, do you help, what do you offer?

Alison: Yeah

Nadalie Bardo: You know, showing that off in your banner on your profile. So whether it’s a… you are a calligrapher for weddings, okay, take a nice photo of your work at, like, a wedding on, like, a, you know, like, a table or however it works so people see it and they’re like, “Oh, yeah, this is what you do.” Or put, like, calligraphy for weddings in whatever area, in your banner. I think there are so many ways we can reinforce to Pinterest and to other people who we help and what we offer, and as well as, like, our Pinterest boards. And in case you’re like, “What’s a board?” They’re basically just like folders for your pins. And I everyone, it doesn’t matter what you’re sharing on Pinterest, your board should be a reflection of how [00:07:00] you already categorize what you offer. So whether you have a blog, whether you have a shop, whether you have a business, how do we… How are you breaking things down? Because

Melissa Arlena: OK
Nadalie Bardo: Have, like, categories for the things that we offer, and our, our board should reflect that, of course, with, like, a keyword, right?

Melissa Arlena: Was gonna be my question. So for a lot of our photographers, we always preach, you know, you’re gonna have a keyword for your homepage, and then you’re gonna have, like, a maternity page, a family page, a newborn page, and they’re each gonna have their own keyword. So I always recommend to people whatever your keyword is for that newborn page, you create a Pinterest board to match it, and then the same thing with your maternity and same thing with family, and so that you have a board for each of your main keywords in your area

Nadalie Bardo: 100%, I
Alison: Yeah.
Nadalie Bardo: that
Alison: So it is

Melissa Arlena: I love that.
Alison: to reiterate, it’s
Melissa Arlena: I’m gonna take that as a soundbite. She approves that message.
Alison: the board… So you don’t wanna do two to three keywords on your homepage, but you do wanna do it in the profile of your Pinterest. So same, but different.

Nadalie Bardo: If that’s what you offer,

[00:08:00]
Alison: Offer, right?
Nadalie Bardo: Summarizing those big things. And then of course, you could have more than three Pinterest boards.

Melissa Arlena: Oh yeah
Nadalie Bardo: Maybe, you know, one of them is gonna be like Hawaii or like Oahu maternity photography, right? And then may- yeah

Alison: Oh, yep. Yeah, Oahu family, Oahu extended family. I actually just talking to you, I need to do an Oahu surprise proposal. I’ve done three of those. I wouldn’t call myself a proposal photographer, but I’ll do it. ‘Cause it’s
Alison: Honestly, ’cause it’s, it’s a great, get dressed, they’re ready for photos, family photos is a great, like

Melissa Arlena: Time to propose.
Alison: Yeah, it’s a great, like this is, this is what we’re getting up and dressing for, this is why we’re getting up at sunrise, da, da, da, and then you do engagement photos, and so it’s a great like facade for, for the whole proposal, so

Nadalie Bardo: Then you can, like, remix that same content into… And by content I’m meaning your photos. Like,
Alison: Yeah.
Nadalie Bardo: just a blog post.

[00:09:00]
Nadalie Bardo: Oahu, engagement photo locations or
Melissa Arlena: Yeah
Nadalie Bardo: like that. Or you could even do engagement photo poses or family photos on the beach. Like, there’s
Alison: Yeah
Nadalie Bardo: Ways that you can find those keywords that are going to be very specific to specific brand of, like, service that you’re providing. And of course, you’re gonna layer in all those local keywords. So if there are names of those beaches, if there’s names of specific locations that are popular for weddings, photography, all of that type of stuff, you are gonna do that
Alison: Yeah
Nadalie Bardo: Your Pinterest. Just like you would for your Google SEO, we are gonna SEO our Pinterest because Pinterest is a search engine.

Alison: That’s
Melissa Arlena: So now here’s a question, ’cause I feel like to me I am hearing you blog and then y’all can create a Pinterest board probably for that blog topic because it’s got a keyword on it and you’re pinning it. Is [00:10:00] there such thing as too many boards, I guess would be my next question?

Nadalie Bardo: Don’t say that to me ’cause I’ve got too many. I think we can create, like, 5,000, but
Melissa Arlena: Oh, yeah.
Nadalie Bardo: Don’t do that. That’s excessive.
Melissa Arlena: Huh.

Alison: I’m curious to know how many I have now since 2010

Nadalie Bardo: The way I like to say, like, I feel like travel creators is the easiest way for me to explain this because in terms of, like, what is your depth and breadth of your content and services, right? So for example, if someone is a travel creator, they could be a local city creator, they could be a creator for that state, for that region, for that country, for that continent. So it depends, right? Like, do you just have one blog post on maternity? okay, but then are you intending to create more? Because you can, of course, have one maternity board where you’re putting all of your pins for that.

[00:11:00]
Nadalie Bardo: But I wouldn’t be out here, like, making one board for every single blog post
Melissa Arlena: Huh.
Nadalie Bardo: Become excessive. so you wanna at least think about, okay, like, what’s the little umbrella for this one? What’s the for this one? You can always create more boards as you go. That’s actually what I recommend. Like, don’t just create a new profile and then have all these empty boards. Just like I’m sure you would tell your listeners, don’t have all these subcategory for services if you actually, like, don’t have anything to put there yet. It’s just gonna be empty, and we don’t want someone to land and click on that tab on your site or click on that board and be like, “Oh, there’s nothing here,” you know?

Melissa Arlena: So that’s a question I remember hearing in a Pinterest course at one point in time was they were saying not to publish a board until it had like 10 pins on it. Is that outdated advice at this point?
Nadalie Bardo: How would you even do that? Like, the board has to be created and it’s

Alison: Yeah.

[00:12:00]
Melissa Arlena: Yeah, there was something about like the idea of like having the empty board. So I don’t know if you would create them and then hide them or something, but they wanted it to look like you had stuff
Nadalie Bardo: that seems like, like what is that even gonna do? I

Nadalie Bardo: Pinterest, like, people get hung up on, like, the most minute detail,
Melissa Arlena: Yeah, ’cause then it’s like, well now I need 10 pins on here. Like, it was like, oh.
Nadalie Bardo: you go create some content and

Alison: Yeah,
Melissa Arlena: Yeah

Nadalie Bardo: Stop worrying
Alison: Preach.
Nadalie Bardo: Ridiculous stuff that’s, like, not even, like, gonna do anything.
Alison: Yeah. Preach, preach, preach
Nadalie Bardo: I don’t think there’s necess- Like, yeah, it’s good to have multiple pins on your board, for you don’t just want a board with one pin. But the board is gonna start with one pin, so

Melissa Arlena: Yeah

[00:13:00]
Nadalie Bardo: If it just has one for a minute, and you’ve got a bunch more scheduled that in. Because speaking of that, we haven’t really talked about pinning consistency. We haven’t really pinning frequency. But the board’s gonna be empty when you create it. So I always encourage you, create the board, write a board description. So

Alison: Yeah. Mm.

Nadalie Bardo: Optimize your pin. It’s how you’re gonna optimize your board, right? So at those related keywords. So if it’s, like, maternity shoot… I, I feel like we keep harping.
Melissa Arlena: Family. Go with family.
Nadalie Bardo: are the other words that are going to be associated with that?
Melissa Arlena: Like you would write a description for anything,
Nadalie Bardo: Go in your board description. Then you can start saving pins to it. I always encourage, like, don’t just dump and run. We wanna just be consistent. That’s why we wanna use a scheduler. we do wanna share multiple pins to the same link. You don’t just share it once.

Alison: Amen

[00:14:00]
Nadalie Bardo: Hey, my service providers, you’ve got lots of photos. I, I see you posting, like, your shoot roundups, like sh- your portfolio work of, like, the shoots you’ve had. Or maybe even if you’re a calligrapher or an event planner, whatever, you’ve got lots of photos, right, in that content you’re posting. So you can schedule those out. Make sure they’re optimized to just trickle out over time.

Melissa Arlena: Hm-hmm
Nadalie Bardo: Yes, Pinterest itself there is a native scheduler, but you can only do 30 days out. But if you use a third-party scheduler, you could easily just space out your content so it’s not super repetitive. I personally wait a week to share the same link again

Alison: Okay
Nadalie Bardo: To see a nice mix of the stuff that I have going on. I
Alison: Okay
Nadalie Bardo: To land on my profile and think, “Oh, I’ve only done one photo shoot.” Like, you want that, right? So using a third-party scheduler does allow you to more easily mix things up without having to, like, be super, like, tedious about it.

[00:15:00]
Melissa Arlena: Yeah, I use, Tailwind for that. And so-
Nadalie Bardo: Recommend Tailwind. and they actually have l- had a lot of, like, really great updates lately.

Melissa Arlena: Yeah. Yeah, and it wasn’t too bad I felt like for… ‘Cause like I had ba- and Alison and I have talked about this, we’ve got both have VAs, and it’s a great job for a VA. Like, I went into Canva, we created some pin templates, and then I let her loose on the blog posts, and she created, you know, like 10 pins for each blog post. And then she’s got them, you know, scheduled out through Tailwind for like months and months on end kind of thing. so and it’s, you know, it’s one of those like I didn’t have time to sit down. I basically, I was like, “This is a project I’m never getting time to do, so I’m gonna hire someone else to do it because I know it’s important.”

Alison: Yeah, as we talk, I’m making a list of all the blog post ideas, not for the blog itself, but for the Pinterest possibilities. Like, roundups. All my roundups based on beach location for a year, so I’m in year three, so I can go back, I can go all the way back to 2024 if I really wanted to. I don’t know that we will do that. But with the end goal is not the [00:16:00] blog itself, because I’ve already got ranking blogs for these locations. I don’t really need it SEO-wise, but I could definitely use it Pinterest-wise and people that are planning to come out to Hawaii.

Melissa Arlena: Hm-hmm

Alison: On that note, let’s, let’s talk about content, because we, we’ve already…We’ve just talked about email marketing, lead magnets, and how to k- take some of this existing web traffic that we’re, people might already be getting from either social media or from their websites, trade value, provide value in order to receive an email. And so hopefully our listeners already have those lead magnets, either ideas or started, right? Done is better than perfect, you guys, so don’t, don’t get too hung up on this. But whether it’s a, it’s a lead magnet about, like mine, it’s travel guide to Oahu with families. Like, I didn’t know anything when I moved here with four boys, so people coming out here, I’m like, “You can Google till your eyes bleed, or you can ask me. I’m happy to share.” Right? Or like Melissa likes to talk about resources for new moms, for maternity

Melissa Arlena: Alison: photographer, wedding [00:17:00] photographers, resources for vendor lists or venues. hopefully our photographers already have some sort of local specific guide that they can trade email value for

Nadalie Bardo: Like y’all, AI makes this so easy. Like, just, I don’t know, download Claude, talk to it. Like, you know, you know your stuff,
Alison: Yeah.
Nadalie Bardo: And like we can overthink when we’re staring at a blank screen, but if you’re just pressing that record button just like you’re talking to a friend, and upload branding, it will create the freebie for you. The part that you need to do is just the, just say the words.

Alison: Right?
Nadalie Bardo: That would be my tip there. And of course, you wanna share all of those on Pinterest
Alison: So yeah, so we’ve talked a lot about sharing these blog posts, these photos, these image pins, but how should photographers be thinking about sharing these freebies and these lead magnets that hopefully they already have and maybe even are planning to create more of?

[00:18:00]
Nadalie Bardo: For sure. So I literally just did a whole class about, building a Pinterest funnel,
Alison: Okay
Nadalie Bardo: It’s important to not waste a click. We- we’re talking about Pinterest marketing, I think we can get super caught up in, like, “I wanna grow my views. I wanna get more clicks.” And I’m like, “For what?” what is the purpose of those clicks? So we wanna make sure if anyone clicks to our website, we are like… it’s like greeting them, like, “Hi, I have this great thing for you.” You want them to progress through our funnel to the next stage, right?

Alison: Yep
Nadalie Bardo: The way to do that is to make sure that your freebies are easily accessible. So, you know, having those opt-in forms in all the right places. Have that little exit intent pop-up that’s like, “Hey, you forgot this,” you know. “Don’t leave without it.”
Alison: Sounds familiar.

[00:19:00]
Nadalie Bardo: It in all of the places where they’re gonna see, and if it’s something they want, they’re gonna sign up for it. Can make the most of all the clicks we’re getting. if you are a service provider who also sells online, ’cause I think a lot of us have, like, multiple ways we make money, right? So maybe you have a digital product, or even if you do offer a service and maybe there’s, like, a special discount or something you can also give. So maybe in your wedding content, it’s like, “Hey, get this wedding shot list.” and they’re gonna sign up and get it, right? So you make sure that no page is, like, doesn’t have that invitation join your email list. And of course, we’re not saying, “Join my email list.”

Alison: No, for my newsletter
Melissa Arlena: Yeah.

Nadalie Bardo: Wanna sign up for your
Alison: No, we don’t.

[00:20:00]
Melissa Arlena: That’s what we say.
Nadalie Bardo: But they want your freebie. They

Alison: Yes
Nadalie Bardo: Discount. They what you know, right? So think we just wanna make sure that we’re not wasting any clicks, every page has an invitation to take the next step. And it’s very easy to just populate these forms on our sites in all the right places. Have a nice little mockup of your thing. hey, ChatGPT is really great at designing mockups. I think that’s one good use of AI. so you’re not spending a million years trying to make a little image.

Nadalie Bardo: For..
Alison: Yes, absolutely
Nadalie Bardo: Yeah, like, remember, just make sure there’s always an invitation on every that you’re
Alison: Yeah.
Nadalie Bardo: Pinterest.

Alison: for sure. Okay, so for the solo photographer who’s limited on time, who may or may not have a lead mag- Right? What, how does… I guess I’m asking you, well, let me scratch that question,

[00:21:00]
Nadalie Bardo: Literally

Alison: ‘Cause that’s just a crystal ball question What would a great or bare minimum strategy look like for a photographer who’s wanting to take this on, who may or may not already have that, that lead magnet, but who doesn’t have a VA yet, who, or, doesn’t plan to, but is just doing this on their own, rebuilding their business from the ground up in a new location? should she do for six months that would be, like, a great solid try to get people clicks, subscribed, booked?

Nadalie Bardo: Number one, understand and believe that Pinterest can be that girl.
Alison: Okay

[00:22:00]
Nadalie Bardo: me, like, that girl that is gonna send you traffic, we talked about this in the last episode, that has the potential to send you traffic, subscribers, and clients for years to come, but you’ve gotta give it some love, and you need to realize and prioritize it on your to-do list that it’s not the thing you don’t have time for.

Alison: Yeah

Nadalie Bardo: Like, when it comes to AI, AI can help you to save time to create content. So it’s a tool that can save you so much time, so you can free up time to put it into a platform like Pinterest that is worth your time, you know? So when it comes to the workflow, I’d say you have, like, two approaches you could take. If you already have content and, like, you know, pages that show off your shoots, all of that, you could batch create a whole bunch of pins. number one, buy templates or choose templates, like, have five or more templates for each link, and literally just put on your headphones and just batch design those pins, right? Swap out the images. Even lower lift, just share your images on Pinterest, especially the ones that are [00:23:00] vertical,

Alison: Yes.

Nadalie Bardo: for Pinterest. Get a tailwind. make sure your images are optimized, right? So just add pin descriptions, and just get in there, like click, click, click, click, click. Schedule them. Send them to the right board. that is definitely worth your time. So either you batch… I think batching is good, especially when you’re up or just getting started for the first time. Then I would say getting into the habit of, like… So for me, like, I, was/am a blogger, and when I created my content, like, I would always just design that one title pin that’s going with my post. Gonna be the pin that’s embedded, where someone can just click and save it, and it

Melissa Arlena: Okay
Nadalie Bardo: Of my feature image.
Melissa Arlena: Yeah
Nadalie Bardo: Take that for me

Alison: Okay

[00:24:00]
Nadalie Bardo: create a pin version of the image I was already gonna make for the social sharing and for my feature image. So

Melissa Arlena: I feel like that’s something we’ve gotten away from. Like, I feel like back in the day, I used to do those, that I would embed it in the blog post, and it would look like a Pinterest pin, and I feel like we’ve gotten away from it. So you’re saying that that still is something to do, to put those in your blog post? That I do when that post goes live, I’m just like, “Hey, let me quickly pin this.”

Melissa Arlena: Oh, yeah
Nadalie Bardo: Seen that the best pin for a link was always the first one.
Melissa Arlena: Okay
Nadalie Bardo: The first time you share a

Alison: Okay
Nadalie Bardo: Just be the one to pin it. Just like you are gonna share that with your email list, you’re gonna throw that up on a whatever, whatever. That pin, you could also just repurpose it as, like, an IG story to your content, right? One, I would batch, especially to catch up,

Melissa Arlena: Yeah
Nadalie Bardo: And then to keep it going, just make it part of your workflow,
Melissa Arlena: Alison: I have a hack for that for photographers. This is something I’ve done for years. [00:25:00] you mentioned, like, the vertical image. So in Lightroom, under the print module, I have a preset for… that is specific to the Pinterest dimensions, right? But

Alison: Horizontal images with my branded URL on top of it, and so it’s an… I guess Lightroom calls it a nameplate. but it’s just
Melissa Arlena: Huh.

Alison: With my URL on it. It’s already got the three horizontal plug-in place. So I literally take a session, I go to the print module, I drop my three favorite probably four or five times, and I create three or four. I print to file, not print-print, right? So it saves it as a JPEG according to the dimensions I set with my URL on it. and it’s got three horizontal images. Those are what get uploaded into my blog, and then my blog, I pin it from the desktop Chrome, what’s it called, plugin, straight into Pinterest from there. So I have exported them from Lightroom with my watermark and, and brand on it. That’s what goes into the blog post itself, and then that’s what’s pinned for a blog [00:26:00] session. I’ve been doing that for years, and it’s fantastic. And then you can also do that with a vertical image without, with or without the branded thing. But yeah, batching is the way to go for sure on that one

Nadalie Bardo: Love it. Yeah, just get used to doing it. I
Alison: Hmm.
Nadalie Bardo: We, we seem to be totally fine, like, doing things that take way more time and lead to way less reliable results,
Alison: Yup
Nadalie Bardo: Know, Pinterest, I think, is just a… just need to get through the mindset hurdle of, like, “Oh, my gosh, it’s something new.” Okay, but successful do we wanna be?
Alison: Yeah
Nadalie Bardo: Do we want to get to the point where we do have more time, but it’s like the only way to get ahead is to focus on a platform that takes less time and gives us longer results, and the

[00:27:00]
Nadalie Bardo: platform that does that is Pinterest. And I can say that as someone who is a podcaster, YouTuber, blogger, who’s creating TikToks, who’s creating YouTube reel- or

Melissa Arlena: Shorts.
Nadalie Bardo: I’m… Whatever they’re called. I’m

Alison: Today.
Nadalie Bardo: The things. I’m.. all the things, and the only thing that is still giving me love long after I’ve done it Pinterest

Alison: Mic drop. Mic drop. Okay, so last thing. We’ve talked about, you mentioned pinning daily, and you mentioned you like sharing, waiting a week between sharing links. what other frequency consistency things should we be hitting for those first six months before we decide this is work- is or isn’t working?
Nadalie Bardo: I believe, like, the first consistency milestone is just to be able to do it

Melissa Arlena: Alison: of what it is, or what we’re pinning, what we’re
Nadalie Bardo: bare minimum one a day. once that becomes manageable, okay, let’s, let’s aim for two. Let’s aim for three. But we’re not here trying to aim for 20. That’s ridiculous and unnecessary. If [00:28:00] you have a strong keyword game and you’re consistent, that’s all you need to win. We don’t need to do the most. We need to do what matters most, and right

Alison: Mm.
Nadalie Bardo: Is to be consistent, right?
Alison: Yeah
Nadalie Bardo: when you’re trying to do too much, you’re just gonna burn out, and then you’re gonna hate Pinterest, and then where did you get?

Nadalie Bardo: Right?
Alison: Right
Nadalie Bardo: I think it’s very important to just allow ourselves the time to get used to doing this new thing, right? And allowing it time to start winning for us, and if we burn out and quit, it’s, it doesn’t do us any good,
Alison: Yeah
Nadalie Bardo: Don’t try to do too much, and I’m not here trying to tell you to do too much. Like, 30, 31 images a month.
Alison: Yeah
Nadalie Bardo: Way more than that in one s- in one session. Like, I was a photographer. I know
Alison: You knowx
Nadalie Bardo: You have so many photos. Sorry, I’m, like, yelling over

[00:29:00]
Nadalie Bardo: you have so many
Alison: Preach. All right, so Natalie, do you have any last words of wisdom for our photographers who are gonna give this a go?
Nadalie Bardo: Just get started.
Alison: Just get started. That’s awesome

Nadalie Bardo: This is literally a platform built for you. More than it’s lit- like,
Alison: What a perspective
Nadalie Bardo: That’s, like, more better suited for Pinterest than photography and, like, weddings and, like, all that family stuff, you
Alison: Yeah. That’s awesome. All right, so where can we find you, Natalie?

[00:30:00]
Nadalie Bardo: All right, so you can find me at yourpincoach. com. And a special gift I think is a good fit for this will be my free pin template pack for sharing all of your creations, so whether it’s, like, content or you got podcasts or YouTube videos or freebies, it’s a little starter pin template pack to get you started. I’ll make sure y’all have the link to share

Alison: Yeah, we’ll put that in the show notes, guys. Yeah.
Nadalie Bardo: Yeah
Alison: Awesome. Well, thank you so much, Natalie, for taking the time to share your hard-earned wisdom on all this. This is fantastic. I know I’m walking away with my own to-do list that I’m gonna breathe deeply over and g- bare consistent minimum. So
Nadalie Bardo: You got
Alison: yeah, thank-
Nadalie Bardo: Thinking about all my photography years.
Alison: Yeah. That’s awesome. That’s, I had no idea when, when we connected that you had been a photographer, so that was, that was awesome. All right. Well, thank you, guys

Melissa Arlena: Bye bye